Create Deeper Interest With This Key Story Element

Why Most Stories Don’t Connect An important aspect of stories is the goal of the main character. What does this individual want to achieve? Too often, speakers present this ‘finish line’ in vague terms: – A financial advisor tells the story of a couple who want...
Stop Telling Just ANY Story

Stop Telling Just ANY Story

3 Keys to Crafting Stories People WANT To Hear Maybe it’s because of the work I do — presentation skills and storytelling coaching — but it feels like everywhere I look, someone is promoting storytelling. Organizations like TED and TEDx are built upon the power of...

How to Make Audiences Think ‘I Want That’ Every Time You Speak

How to Create Impact Every Time You Speak. Want to compel audiences to seek you out after you speak? Then use the sixth and final step of scriptwriter Michael Hauge’s proven storytelling process. The formula introduces: The Setup in which you introduce a...

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