How To Connect With Your Audience Like The President

How To Connect With Your Audience Like The President

The Long Term Impact Of The Internet On The Words We Use (WARNING: The following post includes a discussion of past presidents and a major shift in their messaging styles. There is not a single reference to politics here, and that’s by design. This is an...
3 Benefits Metaphors Bring to Your Speech

3 Benefits Metaphors Bring to Your Speech

Does Your Story Make Your Listener’s Brain Work Too Hard? In his bestselling book, ‘Building a StoryBrand,’ Donald Miller points out the human brain has two main functions: Survival Conserve calories Too many speakers make their audiences work too hard to...