Storytelling Insight: Why you should record your story before you write it

Storytelling Insight: Why you should record your story before you write it

In the early part of my coaching career, I made a big mistake with clients. I would ask them to write out their stories.  Why is that a mistake?  Because the written word looks good on paper, but it doesn’t always sound good to the ear. I call it going into...

Storytelling Insight: Should You Start With Your Story Or Your Message?

A common question in storytelling is, “Do I write the story and then create the message or do I start with the message and then work on the story?” There’s not a right or wrong answer to this. However, I’m a big fan of having the message first and then...

One Simple Step To Turn Your Story Into An Awesome And Unforgettable Experience

A statement I often hear from people is, “I don’t have a story anyone would want to listen to.” I can give you one thousand reasons why this is not true, but here are three: If you own a business, If you’ve ever been in a long-term relationship, If you have children,...

How Well-Known, Accepted Wisdom Can Hurt You

  “If you want to reach your audience, ya gotta get ‘em laughin’ one minute, and crying’ the next.”   Have you ever heard advice that sounded good, but ultimately, held you back or kept you from taking action? I have. It was the “wisdom” that started this...