How to Create Speeches That Are Fresh and Audience-Friendly

I’m tired. Not from the holidays, but from listening to cliched and hackneyed speeches.ย 

How to Keep Your Speeches Interesting and Engaging

Avoid Boring Your Audience When You Speak

Hall of Fame speaker Patriciaย Fripp says,ย โ€œAudiences will forgive almost everything except being boring.โ€ย Over-used and tired phrases and stories are boring.

Your audience may be tuningย you out if youโ€™ve fallen into this trap. At some level, theyโ€™re thinkingย โ€œI’ve heard this before. What time is this going to be over?โ€™ ย When this happens, the opportunity to share your message is lost.

Overused Phrases

Without further adieu, letโ€™s take a look at some of these phrases (Hint: For the first example, see the beginning of this sentence):

“People don’t care how much you know until they know how much you care.”

“Today is a gift, that’s why it’s called the ‘present’.'”

“What doesn’t kill you makes you stronger.”

โ€œWhen you ASSUME, youโ€ฆ.โ€ (feel free to fill in the rest of this classic)

“There’s no ‘I’ in team (has anyone noticed that there isย an ‘M’ and an ‘E’?)”

Overused Stories

Additionally, hereย are examples ofย over-usedย stories that should be retired:

  • Edison’s 10,000 โ€˜failuresโ€™ until he created the first light bulb.
  • Abraham Lincoln’s litany of failures until he won the Presidency of the United States.
  • The child who was throwing starfishes into the ocean, and was told that, โ€˜with so many starfish on the beach, it doesnโ€™t matter that you throw a few back in the water.โ€™ ย “It matters to the ones I throw backโ€ was the childโ€™s reply.

It took less than 10 minutes to create this list. With time, Iย could think of many more examples, but you get the idea.

Iโ€™m not just pointing fingers here, because, as you know, when you point a finger at someone, there are three pointing back at you (I apologize, but I couldnโ€™t resist throwing that in – itโ€™s another cliche that needs to go away).ย 

Are any of these phrases or stories bad? Absolutely not. The problem is that theyโ€™ve been used in so many speechesย that theyโ€™re no longer fresh. Use them at your own peril – they’ll make you sound like almost every speaker. Youโ€™ve already read about the problem that can create.

The hard truth is that using worn-out cliches and stories is intellectually lazy. If youโ€™re taking the valuable time of an audience, you owe it to them to present a unique and fresh perspective with your speeches. ย 

What’s the Solution?

The solution to this is to invest time to developย your stories and createย yourย uniqueย phrases. Itโ€™s not easy, but itโ€™s worth it. For example, my title for my speaking program Stand Up, Stand OUT! was developed over a long period of time. It started out as a 31-word phrase. With testing and feedback, it was eventually whittled down to theseย memorable fourย wordsย that capture the essence of the program. Itโ€™s much more memorable than โ€œHow to Be a Great Speaker.”

To illustrate the concept of not overloading your audience with too much information, I created the concept of โ€œDropping a Rock on Your Audience.โ€ This, too, took time and patience to deliver, but it’s worth it because the concepts providesย the audience with a memorable image that drives home the main point. If youโ€™d like to readย more about this concept, click here.

If you want to be a Stand OUT! presenter whose message resonates long after you speak, throw away the old stories and cliched one-liners. Give your audience a new point-of-view with freshย ideas, and theyโ€™ll never tire of hearing you.

What has been your experience with cliches and over-used stories?

You are invited to leave your thoughts below:

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Educational Resources of the Week

The book Did I Ever Tell You About the Time…โ€ by Grady Jim Robinson. Grady Jim is a legendary speaker with a wealth of stories. His messages resonate deeply with audiences. Study this book, and youโ€™ll better understand how to weave emotions into your stories. To get your copy, visit: http://amzn.to/1lIczyc.

Are Your Speeches Putting Audiences to Sleep? ultima modifica: 2014-12-31T09:58:31-05:00 da Michael Davis