Story Insight #8 – How To Give Energy And Inspire Action With Your Foundational Phrase

Story Insight #8 – How To Give Energy And Inspire Action With Your Foundational Phrase

Now that you have the first version of your foundational phrase, let’s work on making it action oriented. (If you missed the last video on the first step in crafting your Foundational Phrase, click here) The best phrases trigger an emotional or action-oriented...

How Well-Known, Accepted Wisdom Can Hurt You

  “If you want to reach your audience, ya gotta get ‘em laughin’ one minute, and crying’ the next.”   Have you ever heard advice that sounded good, but ultimately, held you back or kept you from taking action? I have. It was the “wisdom” that started this...